As a B2B Marketing Lead - DACH at ElevenLabs, you are driving the growth of our innovative AI solutions in the German market, leveraging your expertise in marketing operations, artificial intelligence, experimentation, and B2B marketing to propel our business forward. This role matters because it enables us to expand our reach and establish strong relationships with key decision-makers in the DACH region, ultimately contributing to the company's success and the advancement of the AI industry as a whole. With a focus on organizing and executing targeted marketing campaigns, you are making a significant impact on our ability to serve millions of users and thousands of businesses, from fast-growing startups to large enterprises. As we continue to scale, this role offers tremendous growth and advancement potential, providing opportunities to develop your skills, take on new challenges, and shape the future of B2B marketing in the AI space.
Your day-to-day activities as a B2B Marketing Lead - DACH are focused on:
- Developing and executing multi-channel marketing strategies to drive lead generation and conversion
- Collaborating with cross-functional teams, including sales, product, and customer success, to align marketing efforts with business objectives
- Analyzing market trends, customer needs, and campaign performance to inform data-driven marketing decisions
- Building and maintaining relationships with key stakeholders, including customers, partners, and industry influencers
- Managing and optimizing marketing budgets to maximize ROI and achieve business goals
- Staying up-to-date with the latest advancements in AI and marketing technologies to identify opportunities for innovation and growth
- Reporting to the marketing leadership team and working closely with the DACH sales team to ensure alignment and support. To succeed in this role, you must possess a unique blend of technical and soft skills, including marketing operations expertise, AI knowledge, experimentation skills, and exceptional organizational abilities. As a key member of our marketing team, you are working in a fast-paced, dynamic environment, collaborating with talented professionals who share your passion for innovation and customer-centricity.
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