As a Content Marketer at Primer, you are driving the narrative for the unified infrastructure for global payments, shaping the way finance and payments teams perceive and interact with our platform. This role matters because it empowers you to craft compelling stories, develop strategic content, and fuel the growth of Primer's presence in the financial technology landscape. By joining our team, you contribute to the company's mission to reduce complexity, improve performance, and capture more revenue for our clients. The scope of this position is vast, with the potential to impact the payments layer that the world's best companies rely on. You are constantly learning, growing, and advancing in your career, with opportunities to expand your skill set and take on new challenges as Primer continues to scale and innovate.

Your day-to-day activities as a Content Marketer at Primer involve developing and executing a comprehensive content strategy that resonates with our B2B audience, including:

• Creating engaging, informative, and timely content across various channels, such as blog posts, social media, and email newsletters


• Conducting research to stay up-to-date on the latest trends and developments in the finance and financial technology industries


• Collaborating with cross-functional teams, including sales, product, and marketing, to ensure alignment and maximize impact


• Analyzing metrics and data to measure the effectiveness of content initiatives and inform future strategies


• Building and maintaining relationships with key stakeholders, such as industry thought leaders, partners, and customers


• Staying ahead of the curve in terms of content marketing best practices, technologies, and tools


• Developing and managing the content calendar, ensuring consistent and high-quality output. You are working closely with the marketing team, reporting to the Head of Marketing, and collaborating with other departments to ensure seamless integration of content across all channels. Your technical skills, including proficiency in content management systems, social media platforms, and analytics tools, are essential in this role, as well as your ability to communicate complex ideas in a clear and concise manner.

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