Director, Product Marketing

BlockaidNew York
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Posted on: 24 Jun 2026

Job Description

Director of Product MarketingAbout BlockaidBlockaid builds trust in blockchain technology through better security. Our web3 security platform is trusted by the biggest names in web3—including Coinbase, Metamask, Backpack, Stellar, and more—to detect, understand, prevent, and respond to off and onchain threats.As we continue to evolve and expand, we're looking for a Director of Product Marketing to join our growing team and help shape the future of the decentralized world!Role OverviewAs the Director of Product Marketing at Blockaid, you'll lead a team of Product Marketing Managers working closely with leaders and individual contributors across Product, go-to-market teams, and customers, bringing together technical expertise and market insight to create the compelling messaging and materials required to generate demand and enable sellers to prospect and close new business.You'll function as the glue across these orgs within Blockaid, helping build a continuous and ever-strengthening feedback loop across product development, GTM messaging, and customer feedback. This is a hybrid position requiring 3-4 days per week in our NYC office in midtown Manhattan! Relocation assistance may be considered for this role. Sponsorship is not offered. The target salary range is $190-240k + a 10% bonus, with flex for the ideal candidate (see Compensation and Eligibility below).What you'll doLead a team of Product Marketing Managers (we currently have 2 PMMs).Work closely with Product Managers and Account Executives to conduct customer, market, and competitive research. Utilize market insights to influence the Product roadmap. Define compelling messaging around our Products and Platform that resonates with our ICPs.Translate insights and learnings into messaging, to be used for campaigns and content ideas.Help develop product and solutions focused messaging and marketing materials. Enable the Sales organization with this messaging, positioning, and collateral.Collaborate with product and sales to develop and optimize pricing models.Be the strategic partner for our Solutions Engineering team, as well as be the face for demo’ing our products.

Job Overview

Salary:
Not disclosed
JOB TYPE:
Not specified
Experience:
10+ years
Job Location:
New York
Job Level:
Not specified
Education:
Graduation