As a PR Manager at Tonik in Singapore, SG, you are spearheading the company's media relations, interviews, and social media presence, driving growth and reputation in the industry. This role matters as it contributes significantly to Tonik's success, shaping public perception and fostering strong relationships with key stakeholders. The impact of this position is far-reaching, influencing brand awareness, customer engagement, and ultimately, business outcomes. With the potential for growth and advancement, you are developing a comprehensive public relations strategy, leveraging media coverage, and measuring the effectiveness of communications campaigns. As a key member of the marketing communications team, you are collaborating with cross-functional teams to align PR efforts with overall business objectives, driving Tonik's position as a leader in the market.

Your day-to-day activities involve managing media relations, crafting compelling press releases, and conducting interviews with key media outlets. Key responsibilities include:

• Developing and implementing comprehensive PR strategies to enhance Tonik's reputation and drive business growth


• Building and maintaining strong relationships with media representatives, influencers, and other stakeholders


• Creating and disseminating press releases, media kits, and other communications materials to secure media coverage


• Conducting media training and preparing spokespeople for interviews and public appearances


• Analyzing media coverage and campaign metrics to inform future PR strategies


• Collaborating with the marketing communications team to align PR efforts with overall marketing objectives


• Providing counsel to senior leadership on PR-related matters and issues management. You are utilizing your technical skills in social media, customer relationship management, and marketing communications to drive results. As a PR Manager, you are reporting to the marketing communications director and working closely with the team to achieve shared goals.

By joining Tonik as a PR Manager, you are becoming part of a dynamic team that values innovation, creativity, and collaboration. Tonik's company culture is built on a foundation of transparency, accountability, and mutual respect, offering a unique and supportive work environment. As a professional in this field, you are recognizing the