Team Lead Sales Account Executive Upsell Finance Product

The Team Lead Sales Account Executive Upsell Finance Product at Factorial is a high‑visibility role that drives revenue growth by expanding our finance‑focused SaaS solutions within existing client portfolios. Based in vibrant Barcelona, Spain, you will spearhead upsell initiatives that deepen customer relationships, increase product adoption, and accelerate market penetration for our cutting‑edge payroll and HR finance suite. This position sits at the intersection of strategic account management and sales leadership, directly influencing Factorial’s market share in the rapidly evolving HR tech landscape. You will own a pipeline of enterprise accounts, mentor a team of junior account executives, and collaborate with product, marketing, and customer success to shape the roadmap of our finance offering. Success in this role opens pathways to senior leadership positions, such as Head of Sales or Regional Director, as Factorial continues its ambitious expansion across Europe.

- Own the full upsell cycle: identify expansion opportunities, craft tailored value propositions, and close multi‑year contracts that increase ARR.
- Lead, coach, and motivate a team of 4‑6 Sales Account Executives, setting clear KPIs, conducting regular performance reviews, and fostering a culture of continuous improvement.
- Partner with Product and Customer Success to relay market feedback, influence feature prioritisation, and ensure seamless implementation of finance modules.
- Analyse account data and financial metrics to forecast revenue, track upsell velocity, and report insights to the VP of Sales.
- Develop and execute territory‑specific go‑to‑market strategies, leveraging CRM tools (Salesforce) and sales enablement platforms to optimise prospecting and pipeline hygiene.
- Conduct high‑impact presentations and executive‑level negotiations, articulating ROI and compliance benefits of Factorial’s finance product suite.
- Mentor cross‑functional teams on best practices in consultative selling, objection handling, and value‑based pricing.

Joining Factorial means becoming part of a purpose‑driven, people‑first organization that values transparency, innovation, and collaborative problem‑solving. Our Barcelona office offers a dynamic, multicultural environment where you’ll work alongside industry experts shaping the future of HR finance. We invest heavily in professional development—providing access to leadership training, certifications, and a clear career ladder that rewards performance with accelerated advancement. As the HR tech sector experiences unprecedented growth, your role will be pivotal in helping businesses streamline payroll, compliance, and financial reporting, positioning Factorial as the go‑to platform for modern workplaces. If you thrive on turning data‑driven insights into revenue‑generating strategies and want to lead a high‑performing sales team in a fast‑moving tech company, this is the opportunity to amplify your impact and grow with Factorial.